Industry Focus
Business Private Eye Management Consulting engages in market research and competitive intelligence for clients over a wide range of market and industry fields including fast moving consumer goods (FMCG), service industries, industrial manufacturing and B2B, to help them understand actual conditions of local consumers, companies and industries.
Consumer goods
Beverages (alcoholic and non alcoholic)
Household and commercial products
Cosmetics
Consumer electronics and gadgets
Electrical Appliances
Food ingredients and products manufacturing
Packaging (food, etc)
Paper products and Printing services
Soaps (fragrant bar or liquid)/ Shampoo
Tobacco (cigarettes, tobacco)
Healthcare
Pharmaceuticals,
Medical Devices,
Biotechnology,
Medical Services
Regions:
Asia Pacific: Philippines, China PR of, Rep of Korea (South Korea), Indonesia, Japan, Malaysia, Taiwan, Thailand, Vietnam, India,
Hong Kong SAR, Singapore, Australia, New Zealand, etcMiddle East: Saudi Arabia, UAE, Pakistan
在瓷器中的商業機會
Market Research Experience
We are not constrained to one or two market research techniques. Instead, we construct a research program applicable to a client’s particular research requirements. Essentially, we employ a combination of different market research methods.
* Competitive Intelligence (Market Entry Strategy, Distribution/ Supply Chain Research, Competitor Monitoring Study)
Company Profile Analysis (Partner Research and Assessment)Trade analysis/ Store Audits * Custom Research (Current Market/ Industry Research reports)
* Market Research: Quantitative and Qualitative
Eye Tracking/ Neuromarketing
CATI based telephone interviews, face-to-face interviews and in-depth interviewslaboratory])Consumer Tracking (information and data collection in connection with consumer behavior) Usage and Attitude Studies
Focus Group Discussions, In-depth Interviews, Nationwide SurveysMystery shopping (mystery customer, video/ camera method): Become a mystery shopper or research panel member
: Become a mystery shopper or research panel memberRegular brand, product and advertising tracking programsConsumer Tracking (information collection in connection with consumer behavior)Brand positioning researchCorporation and Brand reputation researchCopy Testing/ pre-testingCutting Edge Market Research Technology
Using customised and syndicated market research from specialist and mass market audiences, we help our clients hear the voice of the customer in their decision-making process. Using high-level methodologies, our team of analysts conduct customized, objective, and discreet research to help multinational and domestic companies understand how to seize advantage of the fastest growing economy in the world with actionable initiatives. Our clients come from various industries and we work with Fortune 500 and leading Asian companies.
In recent years, China, India and other Asian countries have achieved remarkable economic growth, expanding their purchasing powers and market opportunities. Against such a background, new market entries and business expansion in these markets by foreign companies have been rapidly progressing. Gathering of realistic local information on local market conditions and voices of local customers holds the key to success of entry into an overseas market. By leveraging our research network in China and the rest of Asia, we offer market research services to provide data and information such as the local market, companies, industry, and consumers. In addition, emerging market consumers look at products and services in ways that sometimes bear little resemblance to the habits of consumers in the developed world. Lower levels of articulation and literacy in some parts of some developing countries may mean that we derive the factors driving consumer behaviours using techniques other than direct questioning.
Business Private Eye Asia provides clients with the strategic market intelligence they need to make critical decisions in China and Asia.
Commissioning a research
Step 1: Comprehending your project objectives.
Before submitting a proposal we will listen attentively to understand your needs, thoroughly comprehend your end objectives, and clarify terms of reference for the study.
Step 2: Preparing a proposal.
We will deliver you a no obligation proposal confirming your objectives, project end results and describing specifically the project deliverables, research methodology, cost breakdwons and proposed schedule.
Step 3: Beginning the study.
As soon as the proposal and terms of reference are agreed upon, it is submitted to a project head, who will be in charge of communicating with the client during the project and scheduling all studies including any fieldwork.
Step 4: We will continue to support our clients even after end delivery results to ensure that the quality of research results and recommendations to attain client objectives.
If you have a customized research project you would like to discuss with us, please email us at admin@businessprivateeye.com or contact us.
Working with our Asia/Pacific experienced and dedicated analysts and leveraging our reliable industry insight and proprietary tools and research (including end-user surveys and tracker studies), our consulting and custom research team can help you with your needs to:
Identify and assess emerging opportunities
Identify and assess emerging opportunitiesEvaluate, select and enter new markets
Evaluate, select and enter new marketsCommunicate businesses' value propositions
Communicate businesses' value propositionsUnderstand customers' and channels' requirements
Understand customers' and channels' requirementsUnderstand the competitive situation and responding to its dynamics in the region, and locally
Understand the competitive situation and responding to its dynamics in the region, and locallyPlanning and executing marketing strategiesFocusing on the three phases of Product Life-cycle Management - business planning, market strategy implementation and market management - the team delivers the following services:
Planning and executing marketing strategiesFocusing on the three phases of Product Life-cycle Management - business planning, market strategy implementation and market management - the team delivers the following services:IT purchasing and decision-making methodologies:
IT purchasing and decision-making methodologies:Identification of evaluation criteria, decision-making methodologies and information source
End-user company surveys:
End-user company surveys:Analysis of hardware, software, tools and services used (e.g., servers, storage, networking equipment, databases, O/S, front and back office applications, security software and appliances and software tools)
End-user perception studies:
End-user perception studies:Attitudes toward vendor marketing strategies, opinions on products and services, adoption of products and services, opinions on vendor positioning
End-user perception studies:
End-user perception studies:Studying the attitudes and opinions toward vendor marketing strategies, products and services, technology adoption and vendor positioning
Market segmentation:
Market segmentation:Study by geographic demand, end-user demand, buying behavior, vertical industry penetration
Market sizing:
Market sizing:Measuring units shipped, number of vendors, installed base, number of end-user companies, supply-side revenues, end-user budgets and spending
Competitive analysis:
Competitive analysis:Analysis of vendor strengths, competitor strategies, and competing technologies
Competitor profiling:
Competitor profiling:Evaluation of channel and marketing strategies, analysis of geographical activity, revenue streams, product lines
Business Private Eye is one of the leading marketing research firms in Asia that provides statistical study services and consumer opinion solutions such as competitive Intelligence (business intelligence), mystery shopping (mystery customer), observational research, ethnography and business consulting in Asia (Japan, Thailand, Singapore, Philippines, China, Vietnam, Taiwan, India, Korea, Indonesia, Hong Kong, Malaysia). Businesses require market intelligence and business research to understand the market segments, industry profile and consumers they will be serving. Fortnue 500 companies include DHL, 3M, Toyota, Microsoft, Unilever. Some of the top research agencies include The Nielsen Company, TNS, Synovate, GFK.
Somos uno de las compañías primeras de estudio de mercado en Asia
歡迎. 我們是一個最大的市場研究公司 亞洲
Vielen Dank für Ihr Interesse an Business Private Eye. Wir sind einer die besten Marktforschungsfirmen in Asien
우리는 최고의 시장조사 업체들은 아시아, riset pasar
私たちはアジアのトップの市場調査会社の1つです。 中国アジア市場調査
Who we are
Business Private Eye is a market research/ consultancy/ agency that leads a range of research information and advice services, such as competitive intelligence, market entry strategy, competitor tracking, partner research, market segmentation and positioning, and neuromarketing (brand/ communication research) to companies facing critical, urgent decisions such as reaction to fierce competition or entry/ expansion in Asia.
Our Expertise
observational research, mystery shopping. (marketing research insight services, market opportunity assessment, industry entry strategy)
We are passionate about providing the needed insight and guidance into new markets and territories, clarify industry key success factors and anticipate/ identify new opportunities or impending threats in the marketplace to aid the advancement and profitability of the world's businesses.
Copyright © 2011 Business Private Eye
Service Industries/ B2B
Automobile and car service
Banking and Financial Institutions
Clothing apparel and shoes
Food service and catering
Media usage
Hotel and restaurant
Restaurant (fast food, fine dining, bars)
Retailing (supermarket, department store,
store outlets)
Tourism and travel industry
I.T. and Electronics
Competitive Intelligence and Market Research in Asia and emerging markets
Information is the currency of today's world. Failure to collect, analyze and act upon industry information in an organized fashion can lead to the failure of the firm itself. Thus, a firm which does not rigorously monitor and analyze the market is poorly-equipped to deploy effective competitive strategy.
Employing an intercultural local network of industry experts and consultants, we provide market research and intelligence necessary to engage in critical decision making - allowing institutions, companies and people to gain the knowledge to compete in a fast transforming globally connected world.
Industrial
Ingredients
Manufacturing
Flavors and fragrances
(perfumes and soap ingredients)
Energy and Materials
Energy & Mining, Materials, Metallurgy & Chemicals
Public Sector
Transportation, Environmental Protection, Media & Publishing, Education & Training, Agriculture, Logistics
Ethnocentric research: Overseas Filipino Workers (OFWs)
